Social Media Revolution 2 is a refresh of the original video with new and updated social media & mobile statistics.
Some of the key points are:
- Over 50% of the world’s population is under 30-years-old
- 96% of them have joined a social network
- Facebook tops Google for weekly traffic in the U.S.
- Years to Reach 50 millions Users: Radio (38 Years), TV (13 Years), Internet (4 Years), iPod (3 Years)…
- Facebook added over 200 million users in less than a year
- iPhone applications hit 1 billion in 9 months.
- 25% of search results for the World’s Top 20 largest brands are links to user-generated content
- 34% of bloggers post opinions about products & brands
- 78% of consumers trust peer recommendation while only 14% trust advertisements
- Successful companies in social media are listening first, selling second
- The ROI of social media is that your business will still exist in 5 years
More figures (and their sources) can be found on Erik Qualman’s blog.